Amordivino Wines
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Masi Agricola
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This famous company owns some of the highest quality terrain in the Valpolicella Classico zone of the Veneto, in the north of Italy to the east of Lake Garda. The Boscaini family bought their first vineyard here at the end of the 18th century and still run the company today.

Since the 1960s, Masi has been at the forefront of the production of Amarone della Valpolicella and has further set new standards with the "Super Venetian" Campofiorin wines. Hugh Johnson described Masi as a "touchstone for Veronese enology".


The Boscaini family bought their first vineyard in the Verona area of the Veneto region, a little valley called Masi, back in the late 18th century and the family still runs the winery today. Since those days they have grown, by careful acquisition of other vineyards, beyond the Valpolicella Classico area where they have made their name, into the classico zones of Bardolino and Soave. Masi is now also involved in the management of the most historic estate in Valpolicella, which has belonged to the noble Serego Alighieri family, descendants of the poet Dante, since 1353.

Masi is specialised in the production of Amarone and Recioto wines, having developed the successful application of the ancient practice of appassimento, drying of the grapes, which dates from Roman times. These semi-dried grapes are used to produce the dry powerful Amarone and the sweet Recioto.

Masi has devised an innovative system to control the drying of grapes in its lofts at its HQ at Gargagnago. The aim is to perfectly control drying of the grapes, avoiding the development of bad mould, by recreating internally similar climatic conditions to those typical of the best vintages for Amarone. The system monitors different parameters (temperature, relative humidity, ventilation and loss of weight) according to results recorded during some of the most outstanding vintages, such as 1988, 1990, and 1995, plus a good vintage, 1991.

The Boscaini family have a lot to be proud of as Masi has a great reputation within Italian and world winemaking circles. Hugh Johnson, the famous English wine critic, referred to Masi as a "touchstone for Verona wines".